Rich Paschall
Creative Director
Rich is a thinker. He's often the quietest guy in a meeting, but when you least expect it, he’ll hit you with a point of view, an idea or a whole new way of thinking that you never saw coming. As you might expect, clients love it. One of Rich’s early assignments at Babbit & Reiman in Atlanta was to help the Atlanta Olympic Committee bring the Olympics to Atlanta. He succeeded. Then, at Henderson Advertising, he created memorable work for national and regional brands, including Dow, Ryobi, Michelin, and SouthTrust Bank. He has also worked on other notable brands such as Fila, Arby's, Coca-Cola, Days Inn, and Applebee's during stints at other agencies. Rich was an early advocate of the Internet, which many in the industry considered to be "a fad." His weekly blog (they called them "e-zines" back then) about Internet advertising was so popular that it attracted the attention of DoubleClick and ClickZ, who eventually purchased the site. Rich is our Nashville outpost - moving there a couple years ago to be closer to family and the music scene.